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Aircel Chennai Open kicks off 20th year celebrations with exciting Trophy Tour in Chennai

The dazzling 2015 trophy will visit numerous schools, colleges and a mall in and around Chennai, giving fans the perfect opportunity to witness the coveted tennis symbol

Fans stand to win loads of prizes with quiz sessions, contests and a special ‘Aircel Fastest Serve Challenge’ 

Chennai, December 10, 2014: The 2015 edition of the Aircel Chennai Open will mark two decades since the very first game of India’s premier and South Asia’s only ATP World Tour stop was played. To commemorate the tournament’s fantastic achievements, give Chennai’s tennis lovers an opportunity to celebrate their very own World Tour event and catch a glimpse of the 2015 trophy, Aircel today launched an exclusive Trophy Tour in in the event’s home city.

Kick starting on December 11, the exclusive tour will visit Chennai’s most prominent landmarks including thirty schools, twenty colleges and a leading mall around the city over a course of two-weeks. While fans young and old will get a fantastic chance to witness the premier ATP tennis symbol in their own neighbourhood and take pictures with it, the Tour will also offer people a chance to participate in exciting quiz sessions and an Aircel Fastest Serve Challenge to win loads of prizes that include tickets, wristbands and special tennis balls. The Aircel Fastest Serve Challenge will be organized at Phoenix Market City, Chennai on December 20, 21, 27 and 28.

Other initiatives to celebrate 20 years include the launch of a special logo created to mark the occasion, a renovated venue, and a host of ongoing activities across India.

Commenting on the Trophy Tour, Renuka Jaypal, National Brand Head, Aircel said, “We are pleased to launch the Aircel Chennai Open Trophy Tour and give fans a delightful opportunity to get up close and personal with the dazzling trophy. We’re commemorating 20 fabulous years and celebrating the tournament’s fantastic achievements with Chennai’s tennis aficionados who are a big part of the tournament’s continued success.”

Mr. M. A. Alagappan, President of Tamil Nadu Tennis Association said, “20 years is a grand occasion and it is our pleasure to observe it by organizing a number of exciting activities before the tournament begins. The Aircel Trophy Tour launched today will be visiting some of Chennai’s most prominent locations and bringing cheer to fans in different ways. We hope many people, especially those in schools and colleges, get to enjoy the tour and come closer to the game.”

Ashu Jindal, Chief Operating Officer, IMG Reliance said, “We are celebrating the spirit of the event in many unique ways and the Aircel Trophy Tour in Chennai is a special component of the celebrations that are lined up in the city and the rest of India. We are sure tennis fans will love the experience and make the most of this exclusive tour.”

The 20th edition of the Aircel Chennai Open will present an exceptional assembly of talent that includes four top-25 players and three 2014 ATP World Tour Award winners. Cutting off at 95, the strong player field for the region’s most exciting and hard fought tennis tournament will witness some of the world’s most exciting names in tennis converging in India. These include thrilling talent such as World No. 4 and Defending Singles Champion Stan Wawrinka, World No. 14 Feliciano Lopez, World No. 15 Roberto Bautista Agut, and former Champion Janko Tipsarevic, returning to competitive tennis after surgery and granted a wild card. Other leading players who will add excitement to the event include Belgium’s David Goffin, Spaniards Guillermo Garcia-Lopez and Marcel Granollers, Luxembourg’s Gilles Muller, Chinese Taipei’s Yen-Hsun Lu and 2014 finalist Edouard Roger-Vasselin.

The Title Sponsor for the tournament is Aircel and the event is supported by a consortium of sponsors in the Platinum category, headed by the Government of Tamil Nadu.

About Aircel Chennai Open 2015

The USD 450,000 Aircel Chennai Open, owned by IMG and operated and organised by IMG Reliance, is India’s and South Asia’s only ATP World Tour event. Started in 1996, by IMG, a global leader in sports management and marketing, the event has completed 20 successful years of existence, branding Chennai and India on the global tennis map thus creating a legacy of sorts of promoting international tennis in India. Winner of the prestigious ATP’s Player Services Award of Excellence (2006) for its outstanding organization and wonderful hospitality towards the participants and ATP’s Best Marketing Award (2008), the tournament has acquired the status of a much sought-after tennis event for both players and fans alike in the International tennis circuit. The 20th edition of the event in India and 19th in Chennai will be held from 5th – 11th January, 2015 at the SDAT Tennis stadium in Nungambakkam, Chennai. The tournament is conducted in Chennai with the active collaboration of the Sports Development Authority of Tamil Nadu (SDAT) and Tamil Nadu Tennis Association (TNTA).

About Aircel

Aircel is one of India’s leading innovative mobile service providers. The company has 3G spectrum in 13 circles and BWA spectrum in 8 circles and is credited with the fastest 3G roll out ever in the Indian telecom space. As a young data led telecom player, Aircel has constantly been at the helm of introducing innovative and value for money products and services for its customers, which are industry firsts, be it the Aircel Pocket Internet, taking the first step in making 3G affordable for the masses, being the first telecom player to introduce Facebook Voice Updates on Aircel, and many more. The Smart Pocket Internet data plans by Aircel truly changed the way mobile internet was perceived and consumed. The company has been the proud recipient of coveted awards such as Asia Responsible Entrepreneurship Awards (AREA) 2012 South Asia by Enterprise Asia, ‘Excellence Award for Security in Telecom 2012’ by Data Security Council of India (DSCI) an institution setup by NASSCOM®, ‘Best in class Learning and Development Awards’ for ‘Innovation in Learning’ and ‘Best Training Venue’ by World HRD Congress in 2013 and CLO Learning in Practice Award 2014 in the Silver category. For more information, please log onto our website www[dot]aircel[dot]com.

About IMG

IMG is a global leader in sports, fashion and media operating in more than 30 countries around the world. IMG’s businesses include Events & Media, College, Golf, Tennis, Performance and IMG Academy, Fashion, Models, Clients, Consulting, Licensing, Joint Ventures, and creative management agency Art + Commerce. In 2014, IMG was acquired by WME, the world’s leading entertainment and media agency. Together, the companies offer an unparalleled client roster; world-class partnerships with sponsors, brands and broadcasters; and marquee assets across entertainment, events and fashion.

About IMG Reliance

IMG Reliance Pvt Ltd., is an equal joint venture between Reliance Industries Limited (RIL), India’s largest and most recognized private sector company, and IMG Worldwide (IMG), the world’s leading sports marketing and management company. The joint venture company will develop, market and manage sports and entertainment in India. Its current assets include India’s premier fashion event, Lakmé Fashion Week and South Asia’s only ATP World Tour event, the Aircel Chennai Open. IMG Reliance has entered agreements with the Basketball Federation of India (BFI) to create a new professional basketball league and manage all aspects of the commercial rights to the game in India and the All India Football Federation (AIFF), to improve, popularize and promote the game of football throughout India, from the grassroots to the professional level. IMG Reliance has also created a scholarship program to identify and train talented young Indians from sports including – basketball, soccer and tennis-at IMG’s world-class sports training facilities at IMG Academies in Bradenton, Florida.

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