Celebrating India’s diverse population and its needs, COCO by DHFL General Insurance has announced the launch of a truly customizable online comprehensive car insurance policy – COCODrive. The first fully à la carte product – COCODrive – offers customers a slew of 19 add-ons to choose from to suit their specific needs. With add-ons ranging from the ever popular ‘Zero Dep Cover’ and ‘New Car for Old Car’ to ‘Key & Lock Replacement’ and NCB Secure, customers can now choose add-ons that are relevant for their individual motoring needs.
COCODrive offers many non-standard add-ons such as enhanced owner, occupant and paid driver personal accident cover, making COCODrive the only product in the market to offer an enhanced personal accident cover that can go up to Rs. 35 lakhs. Customers can also choose from a variety of add-ons including ‘EMI Protector’ and ‘Outstanding Loan Protector’ for cars on loan, which will help in vehicle financing in case of any accidents during the loan period. In addition to providing coverage across India, the geographical extension of coverage for COCODrive includes neighbouring countries such as Nepal, Bhutan, Pakistan, Bangladesh, Sri Lanka and Maldives.
Through the use of AI (Artificial Intelligence) and Machine Learning during the online purchase process of COCODrive, hyper-localized and customized suggestions to visitors will help them choose the right add-ons suitable for them. For example, visitors from Mumbai will be shown the Engine Protector add-on, as compared to a visitor from Jaipur, since Mumbai is more prone to flooding and thus face ingress of water in the engine.
Speaking about the COCODrive policy, Mr. Vijay Sinha, MD and CEO, DHFL General Insurance said, “With the ever-rising number of vehicles plying on the roads today, coupled with the increase in accidents on the roads, owning a motor insurance has become more of an imperative for every car owner in the country rather than an option to consider. A robust combination of technology, analytics and Big Data tools have enabled the creation of the country’s first pick and pay motor policy – COCODrive – offering consumers a wide choice of add-on covers, rather than having to buy a bundled product with features he/she would not need. COCODrive ensures that customers have the right protection for themselves, their occupants and of course their cherished car against huge losses and legal liabilities, if the unforeseen ever occurs.”