More and more businesses have started capitalizing on star power for brand endorsement. Presently, many celebrity couples are hogging the limelight as the face of various ad campaigns. Let’s have a look at some of the celebrated star couples from our very own B-Town whose sizzling chemistry casts a magic on any and every ad campaign assigned to them.
- Bipasha Basu and Karan Singh Grover
Let’s begin with the newlyweds Bipasha and Karan who are all set to join the league as brand endorsers. Soon after their wedding, the stylish couple has started promoting 9Apps to announce the launch of its brand new stylish user interface (UI) via a game called H5 that will help users to find out their style quotient. 9Apps, a free app store for android devices from Alibaba Mobile Business Group, is launching the new UI to appeal to the younger generation across the major Indian cities that is more tech-savvy as well as style-conscious.
- Aishwarya Rai Bachchan and Abhishek Bachchan,
The power couple of Bollywood— Abhi-Ash was recently appointed as the brand ambassador for Prestige to revitalize its brand proposition- “Jo biwi se karepyarwoh prestige se kaisekareinkaar?” Prior to this, the wife and husband duo was seen endorsing a new range of Lux beauty soaps in 2009.
- Saif Ali Khan &Kareena Kapoor
AirtelIndia had appointed Bollywood’s royal couple Saif Ali Khan and Kareena Kapoor for joint endorsements soon after they had started dating each other. What’s more,the charming couple is also helping fight dandruff by endorsing Head and Shoulders Shampoo.
- Late Mansoor Ali Khan Pataudi and Sharmila Tagore
Years ago, the royal star couple Late Mansoor Ali Khan Pataudi and Sharmila Tagore were seen endorsing Grasim Suitings with élan.
- Jaya & Amitabh Bachchan
Bollywood’s most cherished and iconic couple Amitabh and Jaya Bachchan has been endorsing various commercial ad campaigns togetherincluding TVC’s for promoting social causes. A couple of years ago, the evergreen duo was seen in a TVC for promoting the noble cause of eye donation. In 2011, the cute couple was again featured in eight humorous and super cute ad campaigns for endorsing Tanishq’s diamond jewellery portraying the fact that women can never be satisfied.
- Shahrukh and Gauri Khan
Joint endorsement by celebrity couples has always been the most preferred choice of advertisers.In the 90s; Cinthol brought Shahrukh Khan and his adorable wife Gauri Khan to empower its brand. This was followed by the couple’s recent TVCs for D’decor, manufacturer and exporter of curtains and upholstery fabrics.
- Kajol and Ajay Devgan: B-Town’s most adorable couple, Kajol and Ajay Devgan were roped in by Whirlpool for promoting Whirlpool appliances.They were also appointed for endorsing Tata Indicom’s True Paid Service. Watch video
Do you remember any other real-life celebrity couple whose chemistry in ad campaigns left a lasting impression in your mind? If yes, please,enlighten us by commenting below.