~Paul Writer Brand Summit 2014 honours ixigo
New Delhi, August 28 2014 – ixigo.com, India’s leading travel planning & search engine and the brand behind the top travel apps in India, has been recognised as one of the 50 hottest brands in Delhi NCR. This award was conferred at the recently held Paul Writer Brand Summit – Futurist Marketing Conclave 2014. The award was conferred based on voting by consumers and a distinguished jury comprising of eminent marketing and digital media stalwarts. Some of the other brands with whom ixigo shared the honour included Adidas, BMW, Harley Davidson, Honda, Coca Cola, Samsung, Hewlett Packard and DLF.
ixigo Co-Founder & CEO, Aloke Bajpai said, “It is a proud moment for all of us at ixigo as this is the result of the cumulative efforts of everyone behind the brand’s success right from the ixigo team to the users who have voted for us and whose word-of-mouth has been the biggest contributor to our brand’s growth. The vision is to keep staying ‘hot’ & relevant and to stick to our mission of simplifying the lives of travellers.”
In addition to this laurel, ixigo recently also won a bronze award for best use of #hashtags by the first chapter of Socialathon 2014, organized by Digital Market Asia, Singapore. The two recent accolades add up to ixigo’s winning spree this year with a Bronze Abby at the Goa fest 2014 for its famous ‘don’t travel patti bandh ke’ television commercial, a gold at the Indian Digital Media Awards (IDMA) 2014 for PNR status app and a silver Echo award 2014 by the Direct Marketing Association:India (DMAi) for the brand’s efforts in content marketing.