- Brand ambassador Bollywood actor Anil Kapoor inaugurate the store through a spectacular virtual event
- The gala inauguration marks Malabar Gold & Diamonds’ foray into Patna in Bihar
- The store launch is a part of global expansion plan of the Group
Patna: Malabar Gold & Diamonds, one of the largest gold and diamond retail chains in the country, inaugurated its first store in Patna in Bihar through a lively virtual store launch. The store was unveiled by the brand ambassador Bollywood actor Anil Kapoor. Malabar Group Chairman M P Ahammed , O Asher, Managing Director, India Operations, Malabar Gold and Diamonds, Shamlal Ahammed, Managing Director – International Operations, Abdul Salam KP – Group Executive Director, Other senior management members were also present at the one-of-a-kind virtual store inauguration event.
Streamed on the jeweller’s official Facebook page, the one of the highlights of the event was the electrifying and energetic presence of the Anil Kapoor. Although the jeweller opted for virtual inauguration to comply with the safety measures in this time of pandemic, the event which was watched by people across the world on Facebook turned out to be an elegant one with smart presentation and visual effects.
Located at Boring Canal Road, the aesthetically designed spacious store in Patna with an area of 5500 square feetoffers the jewellery buyers of Patna a world-class shopping experience in terms of unmatched design variety with quality assurance, excellent instore-shopping ambiance and unparalleled after-sales customer convenience. The store offers safe and hygienic retail environment to its customers by adopting all the required precautions and safety measures.
The Patna store will woo the jewellery buyers in Bihar with awe-inspiring designs in bridal jewellery, traditional jewellery, daily wear jewellery in gold, diamond and platinum. In addition, it offers assured lifetime maintenance across all showrooms in India and across the world, assured insurance, certified diamonds, gold with hallmark certification and price and quality transparency. It also offers maximum value while selling or exchanging old gold as well as advance booking facility by 10% of the value upfront to its customers.
While participating in this virtual store inauguration, brand ambassador Bollywood actor Anil Kapoor said, “Since 27 years, Malabar Gold & Diamonds have been strengthening its base with its dedication, perseverance and values. That’s why it commands supreme reputation among customers across India and abroad. The virtual inauguration has been a unique and quite an exciting experience for me and it underlines the fact that the jeweller is steadfast in its target to reach out to customers with its distinctive product, service and quality offerings in these challenging times. I am sure the store in Patna will offer a truly extraordinary shopping experience.”
“We are extremely happy to open our store in this historic and culturally vibrant city. With our design, quality and service excellence, we’ll offer the people in Bihar a unique shopping experience. Our retail expansion is a part of our strategy to become the number one gold jewellery retail brand in the world in terms of both showroom count and sales. So, we have plans to triple the number of showrooms in the next five years,” said Malabar Group Chairman MP Ahammed.
“Our store in Patna captures the cultural essence of Bihar by rolling out exquisite collections along with the Malabar Gold promise of unparalleled quality and service assurance. Our retail staff at the store are well equipped to enhance the comfort and convenience level of our customers. We are confident that the store will set a new jewellery retail yardstick in this region. We have plans to open more stores in this part of the country after gaining adequate knowledge on the market,”O Asher, Managing Director, India Operations, Malabar Gold & Diamonds.
As a part of the group’s CSR initiative, Malabar Gold & Diamonds will set aside 5% of the profit earned from the Patna store for various charitable and philanthropic activitiesin this region.