December 15, Mumbai: After dressing millions of women in his exquisite creations, couturier Manish Malhotra successfully launched the Manish Malhotra Haute Couture Collection in collaboration with MyGlamm in December 2018. The designer’s philosophy has always been about celebrating glamour, and with this Haute Couture line he is encouraging every woman out there to ‘live glamorous everyday’.
One of the biggest launches in India, there are 55 Manish Malhotra X MyGlamm retail points across Shoppers Stop outlets in 30 cities. The collaboration is in an exclusive partnership with Amazon andMyGlamm.com. MyGlamm, known for its disruptive and out-of-the-box marketing strategies, is the first makeup brand to successfully launch collections by pre-order, and invitation only, in India.
If you were trying to get your hands on this collection, you will have to wait a while longer. Since they opened pre-orders, the most popular shades in eyeshadows and lipsticks are now sold out, marking the success of the collection, a reflection of Manish Malhotra’s signature glamour.
Set in sleek black and rose gold encasing, the collection features 9-in-1 and 4-in-1 eyeshadow palettes that make a statement in three luxurious foil, metallic and matte finishes. There are 12 hi-shine lipsticks, shimmery blushes and highlighters to complete the look. New lip glosses with polychromatic glitters in 6 iridescent shades will change colours according to the play of light on your lips. There are also 18 shades of hi-shine and glitter-infused nail lacquers, to get a salon-style manicure at home.
The collection will be available for purchase to everyone on 18th December 2018, exclusively at MyGlamm.com, Amazon.in, and at Shoppers Stop outlets across the country.