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PrintBangalore, June 9, 2015.

This season, John Players Jeans brings an innovative range of denims in experimental washes & multiple fits. The fashion forward collection of denim wear showcases jeans which are light, stretchable, comfortable, playfully stylish & highly durable. The range is available in five contemporary fits, ranging from Regular, Slim, Skinny, Comfort Skinny and Super Skinny; enabling greater choice for the youth.

The key collections this season include True Blue, White Wings & Summer Flight. The True Blue collection of jeans has an innovative product line – Knitted denims that provide both rugged look of denim & stretch and comfort of a knitted fabric; Satin denims made of light weight satin weave fabric for great comfort during summer & Laser wash denims offering intricate designs using laser technology to accentuate your fashion quotient.

To pair up your denims, the brand offers a wide range of casual shirts & T-shirts capturing key trends of colour blocking, pastel linens, crisp whites & striking prints. White Wings collection brings you clean & crisp white shirts in summer fabrics like linens & voiles. Summer Flight range showcases colour blocking in essential polos & colourful crew neck T-shirts with graphical prints.

Speaking on the John Players Jeans collection,   Mr.  Atul  Chand,  Divisional  Chief Executive   –  ITC  Lifestyle  Retailing  Business Division, remarked, “This season John Players Jeans will make young men’s styling dreams come true with an innovative range of knitted, laser-wash & satin denims. The brand through its offerings of colours, washes and prints will create a signature statement in the denim category which complements the multifaceted capabilities of today’s youth”

So, what are you waiting for? Hit the John Players store near you now and pick your unscripted summer look! These jeans come in the price range from Rs 1599 onwards. Tees range starts from 699 & shirts from 1299 onwards

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