The innovative partnership will enable train travellers get live and unique train information on the social messaging app, while on the go
New Delhi September, 2015: RailYatri.in, India’s leading multi-modal train travel information provider, collaborated with WeChat, one of the leading social communications apps in the country to provide quick train information to travellers on the go. Users can access the Official Account of RailYatri, powered by unique crowd-sourced and curated information for train travellers, on WeChat. In this endeavour to serve train travellers better and in time, train information will be provided by RailYatri on the WeChat app.
There is always a dearth of information regarding train travel in India, causing passengers to make uninformed decisions that hamper their experiences. Being the most dependable and popular train app in India, RailYatri wants to address the needs of a train traveller wherever and whenever needed, with its treasure trove of information and insights. Therefore, to associate with WeChat, one of the most popular messaging apps, is a brilliant step ahead to help passengers with necessary information at a glance.
Today’s smartphone users seek instant information on the go and they can have that by accessing RailYatri through WeChat. “In our endeavour to reach out to every train traveller, this is our next step. We needed a platform that will help us resolve travellers’ queries, problems and provide viable advises in real time. WeChat would help us connect with a larger audience in lesser time,” says Manish Rathi, CEO and co-founder, RailYatri.in.
WeChat, with the array of helpful features can help RailYatri resolve travellers’ problems faster and help them make informed decisions.
Nilay Arora, Country Head and Vice President, Marketing and Business Development, WeChat Indiasays, “We have always strived towards bringing the most engaging and useful experiences to our users. This collaboration with RailYatri is another step towards this direction where we aim to connect our users with useful information and utility services. We are hopeful that our users will derive maximum value from this collaboration.”
This collaboration will help train passengers get timely information to make better travel decisions. It will also help RailYatri reach out to a larger pool of users faster and on the go.