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Thursday , 8 December 2016
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VODAFONE’S ‘KNOW YOUR CUSTOMER’ INITIATIVE WITH RETAILERS IN TAWANG DISTRICT IN ARUNACHAL PRADESH

- A first-of-its-kind initiative by any telecom player to educate retailers on genuine documentation to check SIM card fraud

- A unique platform that brought together the enforcement agencies, retailers, distributors and the telecom operator 

Itanagar, July 20, 2015: Vodafone India, one of India’s leading telecommunications service providers, organised a unique programme‘KNOW YOUR CUSTOMER’ for its retailers in Tawang District of Arunachal Pradesh. This first-of-its-kind initiative was aimed at educating the retailers on the need to follow the right documentation process and its crucial role in curbing SIM card frauds. Senior officials from The Law and Enforcing agencies, Vodafone distributors and retailers attended the event held at Tawang District HQ. Vodafone has recently expanded its network in the region.

As a responsible corporate, Vodafone understands the need to engage with and educate retailers on the importance of subscriber verification process. As part of, ‘KNOW YOUR CUSTOMER’ initiative, Vodafone reached out to the retailers in Tawang to outline measures of combating the persistent menace of fake SIM cards and connections. Mr. Abhishek Dev, IAS, Deputy Commissioner-cum-DM, Tawang, Col. Pankaj Mehra, Deputy Commander 190 Mountain Brigade, Dr. D. K. Chutia, Addl. Deputy Commissioner, Tawang, Mr. Lobsang Tsitim, EAC, Tawang and Mr. P N Thungdok, Deputy Superintendent of Police, Tawangaddressed the gathering, highlighting the responsibilities of retailers toward ensuring SIM card issuance remains a valid and fraud free process. The officials laid stress on the importance of establishing the valid identity of subscribers through proper documentation, before selling SIM card/connections, in the process curbing misuse by anti-social elements.

In a message, Alok Verma, Business Head, Assam and North East, Vodafone India said, “Vodafone India is a responsible telecom service provider and is vigilant in practicing mandatory guidelines that safeguard the interests and security of our subscribers. The subscriber verification is in the larger interest of national security and we understand the need for engaging with our retailers and to work together to ensure proper documentation process. This initiative is an attempt to reach out to our retailers in Tawang District and educate them about the importance of accurate subscriber verification.”

Vodafone works closely with the law enforcement authorities to ensure that all the required protocol is followed. The ‘Know Your Customer’ programme is yet another initiative to work with the authorities toward creating greater awareness on the mandatory guidelines to be followed in an endeavour to prevent SIM misuse.

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