Giving corporate gifts for employees is a way to express gratitude towards the employees, appreciate their hard work and dedication, and thank them for being a part of the organization. Corporate gift ideas for employees vary from organization to organization, depending on employee expectations and the budget that the organization is willing to spend on such initiatives. Some of the most common corporate gift ideas include shopping vouchers, latest electronic gadgets, mobile accessories, company branded stationary, chocolates/sweets, suiting & shirting, etc.
Giving corporate gifts for employees makes sense since it offers a range of benefits. Let’s take a look at some key reasons why corporate gifting is worth the effort and money invested.
Keeps employees motivated: The gifts that an organization gives to its employees is over and above their salary, bonuses, and perks that they are entitled to. So, naturally, such gifts are a means of happiness and satisfaction for the employees. It keeps the employees motivated and encourages them to continuetheir good work.
Brand awareness: An organization can choose to create brand awareness by gifting company branded products to employees. For example, company branded backpacks can be given to all employees. Such a backpack can have the company logo and name, which will be very useful in creating brand awareness. Wherever the employees will take their backpacks, they would be promoting the company in an effortless manner. Gifting companybranded mobile accessories is also a good way to create brand awareness.
Better than cash: We all love cash, but the happiness related to cash is ephemeral. Cash eventually becomes just a figure in the bank account and employees may forget its link to their organization. In comparison, gifts such as electronicgadgets, mobile accessories, backpacks, etc. will remain with employees for a much longer time and these will continue to be a source of inspiration for them.
To ensure maximum satisfaction for recipients, corporate gifts for employees need to be of superior quality. If the gifts are of sub-standard quality, they will create negative impression among the employees. If things start breaking apart or malfunction, employees will feel cheated and their motivation levels may go down. This is why organizations need to choose a reliable corporate gift supplier for executing their gifting strategy. Such a supplier should not only be able to provide top quality products, but also make them available at reasonable rates. In effect, the corporate gift supplier should be able to create a win-win for both employees as well as the organization.