Collaboration to Focus on Innovation in Financial Services, Life Sciences and Retail Sectors
New York, USA, London, UK and Bangalore, India – March 15, 2015: Wipro Ltd. (NYSE:WIT), a leading global information technology, consulting and business process services company today announced its partnership with Acquia, the digital experience company, to deliver best-in-class digital experiences for its clients around the world. Wipro leverages the Acquia Platform on critical client projects that require an open and agile framework to integrate content, community and commerce.
With the Acquia Platform, Wipro brings together the open source drupal web content management framework and a suite of digital engagement services. The platform can connect a broad range of applications that optimize digital experiences for greater relevance and impact.
“Open source generally leads to greater choice for customers, downward price pressure and accelerated innovation as community development models upend the economics of traditional software R&D. Wipro’s innovative solutions and technology depth, combined with the robustness of the Acquia Platform and the cost benefit of offshore and open source is a winning combination for global enterprises,” said Andrew Aitken, GM & Global Open Source Practice Leader, Wipro Ltd.
He added, “Through this joint approach, we are providing solutions to help our clients create amazing experiences for their customers. We’re helping global brands focus on the insights, interactions, integrations, and innovations that make extraordinary things happen for brands, businesses and their customers.”
Wipro and Acquia will develop solutions and go-to-market strategies for its clients, initially focusing its efforts in the financial services, life sciences and retail industries.
“Together with Wipro, we’re helping global brands think ahead in how they approach customer engagement, empowering them to gain deeper insight into their customers and deliver extraordinary digital experiences,” said Joe Wykes, vice president of channel, Acquia.
The Acquia Platform helps Global 2000 brands build and deliver personalized digital customer experiences for every customer on every device. For digital marketers and other practitioners, the Acquia Platform includes tools that understand customer behavior to personalize sites and convert visitors into customers. The Platform is delivered from a resilient cloud and supports DevOps best practices, freeing brands to focus on their customers and not their data center.
Wipro has a strong advisory, consulting and delivery capabilities in the digital space that help businesses engage customers in a better way, increase their wallet share and deliver superior customer experience through a seamless experience across multiple devices and channels. Wipro helps global enterprises to navigate the complex digital landscape and help them discover their full potential in the digital space through next-generation digital solutions.