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American Swan participates for GOSF 2014 (Great Online Shopping Festival)

“The GOSF is one of the most anticipated events in online commerce and every year the activity has something new to offer: both to end customers as well as brands. Right from the exclusive launches to the Rs.299 corner the GOSF event is going to create a massive buzz and response this year.

American Swan is offering the best discounts during this event across categories for men & women in apparel & accessories. We are expecting record visits and sales this year and have ramped up our technology, infrastructure, CRM, logistics and support teams to sustain the customer response. We are hoping to garner approximately a 300-400 percent increase in sales & revenue.” Said Mr. Anurag Rajpal Director & CEO, The American Swan Lifestyle Company


American Swan, a premium global online Fashion & Lifestyle brand, offers preppy fashion in a range of authentic smart Casuals to people who seek an Aspirational, Glamorous yet restrained lifestyle. The brand combines classic, iconic ‘Americana’ style with a quintessential European Fashion: its refinement, tailoring & sensibility.

American Swan, with its distinctive range of Men’s and Women’s apparel, accessories, footwear, beauty & fragrance and home products, invites people to experience a blue-blooded lifestyle. The styling is enduring, yet modern and chic, with an emphasis on sophistication, innovation and top quality. Simply put, American Swan delivers a distinctive connection between the old and new, epitomizing a dynamism that is born of a passion for setting trends.

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