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NEW Moroccanoil® Root Boost

A High-Performance Volumizing Spray for Body and Lift

CapturoeInspired by the need of professional stylists to easily re-create the latest red carpet and runway looks, Moroccanoil® launches New Moroccanoil Root Boost—a styling innovation that provides natural-looking height and lift — without the need for teasing, back-combing or adding any unnecessary stress to the hair. This high-performance, volumizing spray works beautifully for every hair type and texture, including straight, fine, or curly. It instantly thickens strands at the roots to provide a long-lasting, full-bodied lift to every style – for an extra red-carpet-worthy boost of volume that never falls flat.

Moroccanoil Root Boost contains a proprietary volumizing blend of the finest quality ingredients, including Moroccanoil’s signature antioxidant-rich argan oil, which helps maintain hair’s elasticity, leaving it smooth and manageable. The latest addition to the innovative Moroccanoil line of styling products, its highly advanced formula instantly fortifies and thickens hair at the root without compromising healthy condition and shine.

“We’ve tested and previewed Moroccanoil Root Boost backstage at New York Fashion Week,” shares Moroccanoil Artistic Director Antonio Corral Calero, who used Root Boost to design a multitude of fashion-forward runway looks—from short and edgy to long and elegant. “Moroccanoil Root Boost provides the essential foundation for styling right at the hair’s root, allowing for the ultimate in volume when creating the models’ glamorous chignons and ponytails.”

How to Style:

Apply on towel-dried hair to instantly add fullness and lift to fine and medium hair textures. Lift hair in sections from the scalp and apply to the roots while blow-drying for a healthy, voluminous look. Root Boost may also be applied prior to using a straightening or curling iron.

Perfect for every hair type including fine, Moroccanoil® Root Boost:

  • Fortifies and thickens at the root
  • Gives along-lasting, full-bodied effect
  • Adds voluminous texture and a natural-looking finish
  • Leaves hair feeling smooth, soft and touchable
  • Helps control static

Moroccanoil Root Boost MSRP: Price on Request/ 250ml


Moroccanoil offers innovative, easy-to-use, performance-driven formulas that dramatically transform all hair types resulting in beautiful, healthy, natural-looking hair. As the pioneer of an all-new oil treatment hair care category, Moroccanoil has quickly become a runaway hit among fashion and beauty insiders and has generated a devoted following among top stylists and their A-list celebrity clients. Launched seven years ago, Moroccanoil products are now available in over 60 countries around the globe. Famed for their weightless quality, Moroccanoil’s extensive line of luxury hair care products addresses the needs of all hair types and features a proprietary advanced blend of the finest ingredients to deliver optimal performance and dramatic results.

Moroccanoil products are available at fine salons.

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